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Party To The Beat Of Non-Stop
Ghetto Music
Courtesy Of The New MTV Credit
Card by Hong Leong Bank
Kuala Lumpur, 1 March 2007
- Cardholders of the new MTV Credit Card by Hong Leong Bank
(HLB) had a blast tonight as they partied away to the beat
of ghetto music at Zouk's Mainroom, Kuala Lumpur's most
happening club. MTV Clubbers, one of the many categories
of cool deals specially designed for MTV Credit Card holders
offers exclusive privileges of flying through queues, free
entries and drinks discounts at some of the best clubs and
bars in town.
True to its promise to connect
cardholders to unrivalled MTV-branded lifestyle experiences,
each MTV Credit cardholder and 1 guest were granted free
entry to Zouk Mainroom immediately upon arrival. Additional
exclusive privileges include 1 for 1 drink at Zouk's Terrace
Bar all night long and 10% discount off bottle purchase
at both the Mainroom and Terrace Bar. Ghetto Heaven, the
theme at Mainroom tonight, featured non-stop night of deck
mayhem from Stylustiks, DJ Luqe and MC Fendi, cool DJs that
stirred up the rhythm for the partying crowd.
Aimed at propelling cardholders
closer to the MTV lifestyle, this all-new credit card offers
opportunities to attend MTV Award Shows (20 free trips to
be won) and redeem MTV merchandise as rewards. And when
in Singapore, Hong Leong MTV credit cardholders also get
to enjoy the same MTV promotional offers in the country.
New applicants of the card will
automatically qualify for 10 entries to win a free trip
to attend the award show overseas. Then for every RM100
spent in a single receipt, the cardholder will receive an
additional entry. Thus, every transaction of RM100 charged
to the card will bring the cardholder closer to the once-in-a-lifetime
experience of attending the MTV Award Shows - free!
Launched earlier last month with
increased benefits and exclusive privileges, the MTV Credit
Card by Hong Leong Bank is positioned as a cool and hip
credit card for the MTV generation . With over 200 participating
outlets nationwide, it offers promotions designed to provide
unrivalled privileges in the relevant areas of music, clubbing,
entertainment, fashion, F&B and travel, making it a
must-have credit card for emerging young professionals.
All these build on the exclusive
MTV partnership and strategic alliance with merchant partners
for enhanced customer value proposition, reflecting HLB's
service mantra of "having the customer's best interest in
mind" whereby the Bank continues to strive to cater to their
lifestyle needs and consistently make cardholders feel privileged.
To apply for the MTV Credit Card
by Hong Leong Bank, visit one of its 186 branches nearest
to you or call 1-800-38-8888. You automatically get 10 times
more chances to win a free trip to attend MTV Awards shows
abroad when your application is approved!
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Press Release - 1/03/2007 |